Category: News

ESH Médias opts for hosting solution from alfa Media

ESH Médias, based in Nyon, is a Swiss-French group active in the regional press, advertising, printing and digital sectors. Its printed products ArcInfo, Le Nouvelliste and La Côte reach 197,000 readers daily. ESH Média’s brands are also successful digitally, with more than 5.5 million hits per month. They also complement their offering with e-commerce, digital signage, job exchanges and web agencies.

Since 2017, ESH Médias has therefore successfully relied on alfa AdSuite Market, the complete ad management system for all aspects of ad management. The browser-based program optimises the advertising business with its comprehensive functions and integrated customer relationship management. This applies to private ads as well as inserts, online advertising formats or self-defined order types.

At the beginning of 2020, the next step has been prepared – the AdSuite Market system will move from Nyon to Frankfurt while the system remains operational and will be hosted by alfa Media as a cloud computing solution.  The signing of the contract in March marked the start of implementation, with the aim of going live with the SaaS solution in the coming summer months.

The cloud computing solution from alfa Media offers a wide range of services while reducing costs at the same time. In addition to setting up an Oracle database and a complete data migration, hosting also includes support, monitoring and the entire administration of the system. An all-round solution that allows ESH Médias to concentrate on its core business, publishing, without having to worry about complex IT processes.

The operation of our SaaS solution takes place in alfa Media’s data centers in Frankfurt am Main with direct proximity to DE-CIX (the world’s largest Internet node) and guarantees the fastest possible connection to the Internet, lowest latency times and hence the best possible performance for the customer.