{"id":3287,"date":"2020-05-05T10:45:43","date_gmt":"2020-05-05T08:45:43","guid":{"rendered":"https:\/\/alfamedia.com\/?p=3287"},"modified":"2020-05-05T10:49:06","modified_gmt":"2020-05-05T08:49:06","slug":"demarrage-en-production-reussi-dadsuite-market-a-corse-presse","status":"publish","type":"post","link":"https:\/\/alfamedia.com\/fr\/demarrage-en-production-reussi-dadsuite-market-a-corse-presse\/","title":{"rendered":"D\u00e9marrage en production r\u00e9ussi d’AdSuite Market \u00e0 Corse Presse"},"content":{"rendered":"

Corse Presse, dont le si\u00e8ge se situe \u00e0 Ajaccio, est la maison m\u00e8re de l’unique quotidien insulaire Corse Matin diffus\u00e9 en moyenne chaque jour \u00e0 31.000 exemplaires sur la Corse et dans la r\u00e9gion Paca. Dans le cadre de sa modernisation, Corse Presse a choisi la solution alfa BusinessLine d’alfa Media afin d’optimiser la gestion de ses annonces et faciliter le d\u00e9veloppement de sa r\u00e9gie publicitaire. Le projet concernait la mise en place d’une solution de cloud computing\u00a0des modules alfa AdSuite Market et alfa Stylo.<\/p>\n

Depuis le d\u00e9but du mois de mars, les collaborateurs de la r\u00e9gie publicitaire de Corse Matin (25 utilisateurs) utilisent avec succ\u00e8s alfa AdSuite Market pour saisir l\u2019ensemble des annonces du journal et des\u00a0magazines du groupe, et cela directement depuis un navigateur Internet.\u00a0L’ensemble des annonces class\u00e9es, annonces l\u00e9gales et n\u00e9crologies sont compos\u00e9es directement dans AdSuiteMarket avec notre \u00e9diteur html5 et WYSIWYG alfa Stylo. Les publicit\u00e9s commerciales fournies par les clients sont automatiquement int\u00e9gr\u00e9es et contr\u00f4l\u00e9es par Binuscan. \u00a0Il n\u2019y a pas de service pr\u00e9presse \u00e0 Corse Matin. \u00a0D’autre part, le syst\u00e8me est interfac\u00e9 avec le syst\u00e8me de comptabilit\u00e9 financi\u00e8re Sage et avec QlikView. AdSuite Market communique \u00e9galement avec les plateformes France March\u00e9s (francemarches.com<\/a>) sp\u00e9cialiste des annonces l\u00e9gales publiant les appels d\u2019offres publics de plus de 300 journaux de presse r\u00e9gionale (PQR, PHR) et Dans Nos C\u0153urs (dansnoscoeurs.fr<\/a>) \u00a0site de la presse fran\u00e7aise, proposant des services aux proches des d\u00e9funts (avis de d\u00e9c\u00e8s en ligne, informations pratiques, condol\u00e9ances).<\/p>\n

alfa AdSuite Market est une solution logicielle globale et compl\u00e8te qui offre, outre les fonctions classiques d’un syst\u00e8me de gestion commerciale publicitaire, des fonction CRM assurant la gestion compl\u00e8te des contacts, l’enrichissement simple des donn\u00e9es clients et des commandes, la planification et le suivi de campagnes mais aussi la gestion int\u00e9gr\u00e9e de documents contribuant ainsi \u00e0 une relation client harmonieuse et efficace. alfa AdSuite Market permet de g\u00e9rer toutes sortes de produits commercialisables, qu\u2019il s\u2019agisse d’annonces, d\u2019encarts, de bandeaux publicitaires en ligne, d’\u00e9v\u00e9nements, etc. Cette application web permet \u00e0 chaque utilisateur de disposer \u00e0 chaque instant des informations dont il a besoin pour l’ex\u00e9cution des t\u00e2ches qui lui incombent. Combin\u00e9 \u00e0 l’\u00e9diteur WYSIWYG html5 alfa Stylo, il permet de composer et produire des annonces pour le Print mais aussi des annonces dynamiques destin\u00e9es aux supports num\u00e9riques.<\/p>\n

alfa CloudComputing offre une large gamme de services tout en r\u00e9duisant les co\u00fbts. En plus de la mise en place d’une base de donn\u00e9es PostgreSQL l’h\u00e9bergement comprend \u00e9galement le support, la surveillance et l’administration compl\u00e8te du syst\u00e8me. Une solution compl\u00e8te qui permet \u00e0 Corse Presse de se concentrer sur son activit\u00e9 principale, l’\u00e9dition, sans avoir \u00e0 se soucier des processus informatiques complexes.<\/p>\n

L’exploitation de notre solution SaaS a lieu dans les centres de donn\u00e9es d’alfa Media \u00e0 Francfort sur le Main, \u00e0 proximit\u00e9 directe du DE-CIX (le plus grand n\u0153ud Internet au monde) et garantit la connexion la plus rapide possible \u00e0 l’Internet, des temps de latence r\u00e9duits au minimum et donc les meilleures performances possibles pour le client.<\/p>\n","protected":false},"excerpt":{"rendered":"

Corse Presse, dont le si\u00e8ge se situe \u00e0 Ajaccio, est la maison m\u00e8re de l’unique quotidien insulaire Corse Matin diffus\u00e9 en moyenne chaque jour \u00e0 31.000 exemplaires sur la Corse et dans la r\u00e9gion Paca. Dans le cadre de sa modernisation, Corse Presse a choisi la solution alfa BusinessLine d’alfa Media afin d’optimiser la gestion […]<\/p>\n","protected":false},"author":2,"featured_media":3285,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[703,1253,1254],"tags":[],"class_list":["post-3287","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-startseite-gross-fr","category-startseite-klein-fr"],"acf":[],"yoast_head":"D\u00e9marrage en production r\u00e9ussi d'AdSuite Market \u00e0 Corse Presse • alfa Media Partner GmbH • Software-L\u00f6sungen f\u00fcr Medienh\u00e4user und Verlage<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/alfamedia.com\/fr\/demarrage-en-production-reussi-dadsuite-market-a-corse-presse\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"D\u00e9marrage en production r\u00e9ussi d'AdSuite Market \u00e0 Corse Presse • alfa Media Partner GmbH • Software-L\u00f6sungen f\u00fcr Medienh\u00e4user und Verlage\" \/>\n<meta property=\"og:description\" content=\"Corse Presse, dont le si\u00e8ge se situe \u00e0 Ajaccio, est la maison m\u00e8re de l’unique quotidien insulaire Corse Matin diffus\u00e9 en moyenne chaque jour \u00e0 31.000 exemplaires sur la Corse et dans la r\u00e9gion Paca. 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